Nehera F/W 2016

If I ask you to name three brands Nehera reminds you of, I’m pretty sure the answers will be Christophe Lemaire, The Row and Hermès (at least mine were, respectively) and it’s no coincidence. Samuel Drira used to be a creative consultant for all those brands before becoming Nehera’s creative director in 2014 and he seamlessly applied the modern fluidity that is the foundation of the three brands and a new, contemporary identity to the 80 years old Nehera. source: vogue